Abstract: Technological innovations and developments force businesses to be much more aware about global developments. Because real competitive advantage is dependent on technologic differences of the business. For example, with the help of IT(information technology) technology, […]
ÖZET Bu çalışmanın amacı hizmet sektöründe yer alan otobüs seyahat firmalarında hizmet kalitesini ölçmeye çalışmaktır. Bu çalışmada Efe Tur firması müşterilerinin mükemmel bir hizmet firmasından beklentileri ile Efe Tur firması hakkındaki algılamaları karşılaştırılarak; bu beklenti ve […]
Abstract Today, the real competitive advantage is highly dependent on businesses’ technological developments. New technologies make all kinds of businesses to be much more aware about these developments. In retail marketing, if the unnecessary cost is somewhat avoided, consumers could […]
Abstract After the fall of the Berlin Wall, important changes have occurred world wide. Not only the Berlin Wall, but also technological improvements such as the Internet affected businesses as befits humans. Globalization bias presents considerable challenges and […]
Abstract The primary purpose of this research is to determine whether there is a significant difference between the passengers’ service quality expectations and service quality perceptions in different airline firms. The collateral purpose is to find out whether […]
Abstract Recently, businesses have been competing each other with their high-tech investments and their technology. Especially, ın a service sector like airline services, ıt is so important to have a good equipment and great technology. According to […]
Abstract The aim of this study is to determine the concurrent validity of four religiosity scales that are frequently used in researches related to ethics and to propose a new religiosity scale based on these four scales. A […]
Özet Bu araştırmanın amacı, ön lisans ve lisans düzeyinde işletme bölümünde öğrenim gören öğrencilerin dindarlık düzeyleri, kişisel ahlak felsefeleri, etik algıları ve niyetleri arasındaki olası ilişkileri tespit etmektir. Bu amaca ulaşmak için Balıkesir Üniversitesinde öğrenim gören […]
ÖZET Hizmet sektöründeki İşletmelerin rekabet avantajı elde etmelerinde en önemli araç olan hizmet kalitesi, gerek literatür gerekse pratik için araştırılması gereken önemli konulardandır. Bu bağlamda, özel bir hastanenin sunduğu sağlık hizmetleri SERVPERF ölçeği yardımıyla hizmet kalitesi […]
Abstract After the fall of the Berlin Wall, important changes have occurred world wide. Not only the Berlin Wall, but also technological improvements such as the Internet affected businesses as befits humans.Globalization bias presents considerable challenges […]